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JAPAN

Nike evicting tramps from Tokyo park

2 min

Nike Japan has bought a run down park in central Tokyo and renamed it the Nike Park. The multinational supplier plans to build a skate park and cafe, introduce an entrance fee, and kick out a group of homeless dwellers who live there in shacks. Read more...

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Images by "IRA_K" in Tokyo.

Nike Japan has bought a run down park in central Tokyo and renamed it the Nike Park. The multinational supplier plans to build a skate park and cafe, introduce an entrance fee, and kick out a group of homeless dwellers who live there in shacks.

Tucked away in the Shibuya Ward business district, Miyashita Park is a bare and shabby park, largely neglected except for minor alterations in 2006. For the 34 homeless people who live there in tarpaulin shacks, Nike Japan's plans to make it into a spotless space for paying customers, doesn't come as good news. Nike has already pledged 150m yen (€1m) in buying the naming rights of the public space (something not unusual in Japan) and will plough another 450m yen (€3m) into renovating the park. But not everyone is pleased with the fancy plans. A group of activists has set up a campaign called "Keep it Miyashita", which argues that, amongst other things, the new development will deprive "people forced to live on the streets" of this "life-saving place".

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