Paint pouring out of the walls, a drain that becomes a steaming cup of coffee... You may have seen adverts like this in your city or received them by email. It's a new form of advertising which is trying to look not too much like an advert. See the most innovative examples from around the world...

From the age of 10, Robert Pelloni dreamed of an “ideal” video game. Whilst having coffee with friends one day, he began scribbling ideas on napkins. Five years later, he’d created what he suggests is possibly the world’s largest self-made videogame. Read more…

Climatologists around the world agree that sea levels will continue to rise throughout the 21^st century. Countries with low-lying coastal areas like Vietnam and Bangladesh could see more floods and the loss of land, and some Pacific Islands could one day end up completely submerged. But not to worry - a Belgian architect has come up with a solution. He's designed "amphibian towns" to house the future refugees. Read more...